Free Pdf - Event Marketing (Elective Course) SY BMS Sem IV from Sheth Publishers
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Event Marketing (Elective Course) SY BMS Sem IV

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  • lock Contents 
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  • lock Preface 
  • lock Syllabus 
  • lock Question Paper Pattern 
  • lock Introduction To Events 
  • lock Segmenting, Targeting and Positioning of Events and Concept of Product in Events 
  • lock Concept of Pricing and Promotion in Events 
  • lock Trend and Challenges in Event Marketing 
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